● Absorbs quickly into your skin. Serums are lighter skin care formulations than moisturizers. The thinner viscosity allows the serum to be absorbed more easily into your skin. This makes a face serum an ideal first step in the layering process.
● Soothes sensitive skin. Serums, with their light preparations, are often better for individuals with acne-prone or oily skin types.
● Improves the appearance of fine lines and wrinkles. Some face serums contain ingredients like retinol that may help reduce the appearance of fine lines and wrinkles.
● Protects your skin from free radicals and future damage. Serums with ingredients like vitamin C, vitamin E, ferulic acid, green tea, resveratrol, and astaxanthin help prevent oxidative damage from ultraviolet (UV) light and pollution, which can lead to premature skin aging and wrinkles.
● Has the potential to provide more visible results. The higher concentration of active ingredients may provide more visible results, compared with other types of skin products.
● Feels light on your skin. Because they absorb quickly into your skin, a face serum doesn’t feel heavy or greasy.